NextStep

What is NextStep?

NextStep is a platform for training and connecting CNAs and employers, providing a solution to critical workforce needs.
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Objective

The challenge was addressing credibility concerns and trust issues by revamping the website, along with the design system and brand guidelines.

Collaborating with the design team, I developed a comprehensive system encompassing buttons, cards, colors, illustrations, grids, and typography. The result was a cohesive and impactful design that effectively conveyed NextStep's values and established trust with potential learners. Through an iterative process, I redesigned multiple webpages and marketing flows, ensuring a thoughtful user experience throughout their journey.